Privacy
policy.

1. Introduction

NIM LAW LTD T/A PayrollSmart (“we”, “us”) is a company registered in England and Wales (company no. 15704266) with its registered office at 205 Courtenay Avenue, Harrow, Middlesex, HA3 6PT. We provide managed payroll and payroll tax optimisation services to UK businesses. NIM LAW LTD T/A PayrollSmart is the data controller for personal information collected through this website (payrollsmart.co.uk) and in the course of providing our services. This policy explains what we collect, why, who we share it with, and the rights you have. We take the protection of payroll data seriously — it is the core of what we do.

2. What we collect

We collect information you give us directly — for example when you request a free payroll review, complete our online payroll assessment, contact us by phone, email or WhatsApp, or become a client — and limited technical information collected automatically when you use this site.

• Identity and contact data — your name, company, email address and telephone number.
• Business and payroll information — headcount, approximate PAYE & NI figures, payroll frequency and how your payroll is currently run, given in an enquiry or our online assessment, and, for clients, the payroll records needed to run your payroll.
• Correspondence — messages you send us, including via the contact form or WhatsApp.
• Technical and analytics data — IP address, browser type and pages visited, collected automatically for security, to keep the site working, and (only where you accept analytics cookies — see section 4) via Google Analytics.

3. How we use your information

We use your information to respond to enquiries and provide a free payroll review (legitimate interests and steps prior to a contract); to deliver payroll and tax optimisation services to clients (performance of a contract); to meet legal and regulatory obligations, including those owed to HMRC (legal obligation); and to keep this website secure (legitimate interests). We do not sell your information, and we do not use it for third-party marketing.

Answers given in our online payroll assessment are automatically scored to a simple tier (for example “Hot” or “Warm”) based on the size and complexity of your payroll. This is used only to help us prioritise how quickly we respond to your enquiry — it does not decide what we offer you, does not use any special category data, and every enquiry is reviewed and responded to by a member of our team, not by an automated process alone.

4. Cookies, analytics & advertising

This site uses Google Analytics to understand how visitors use it — which pages are read, how people arrive, and general usage trends — to compile aggregate statistics. We also use the Meta (Facebook) Pixel to measure the effectiveness of our advertising and to reach people with our ads on Meta's platforms. We never sell your data.

Both the Google Analytics and Meta Pixel cookies are only set once you accept them in the cookie banner shown on your first visit. If you decline, neither is loaded and no analytics or advertising data is collected from your visit. You can change your choice at any time using the Cookie settings link in the site footer. You can also opt out of Google Analytics site-wide using Google's Analytics opt-out browser add-on, and manage how Meta uses your data for advertising in your Meta ad preferences. A small number of strictly necessary cookies are used regardless — for example to remember your cookie choice itself — and these don't require consent as they're essential to the site working.

5. Sharing

We share information only where the service requires it or the law demands it:

• With HMRC, in the course of operating client payrolls and making claims you are entitled to.
• With pension providers, for auto-enrolment duties.
• With Resend, our transactional email provider, to deliver enquiry notifications and confirmation emails.
• With FormSubmit, as a fallback route for delivering your enquiry if our primary email delivery is unavailable.
• With Vercel, our website hosting provider, whose server logs briefly retain a record of enquiries as a delivery backup.
• With Google, if you accept analytics cookies (see section 4).
• With Meta (Facebook), if you accept advertising cookies (see section 4).
• With professional advisers or regulators, where required by law.

If you contact us on WhatsApp, your messages are also handled by WhatsApp/Meta under its own privacy policy, which is outside our control.

6. International transfers

Some of the service providers above — including Resend, Google and Vercel — are based in or process data in the United States. Where this happens, we rely on the recognised safeguards available under UK GDPR: the UK Extension to the EU-U.S. Data Privacy Framework for providers self-certified under it, or Standard Contractual Clauses and the UK International Data Transfer Addendum where it is not. WhatsApp messages are transferred and safeguarded under Meta's own privacy policy.

7. Retention

Enquiry details are kept for up to two years so we can deal with your request and any follow-up. Client payroll records are kept for the period required by HMRC rules — currently at least three years after the end of the relevant tax year — and other engagement records for up to six years in line with limitation periods.

8. Your rights

Under UK GDPR you have the right to access the personal data we hold about you, to have it corrected or erased, to restrict or object to our processing of it, to withdraw consent (for example to analytics cookies) at any time, and to receive a copy in a portable format. To exercise any of these rights, contact us using the details below.

9. Complaints

If you're unhappy with how we've handled your personal data, please contact us first at hello@payrollsmart.co.uk — we aim to acknowledge your complaint within 5 working days and resolve it within one month. If you remain unsatisfied, you have the right to complain to the UK's supervisory authority, the Information Commissioner's Office, at ico.org.uk or on 0303 123 1113.

10. Contact

Privacy queries should be addressed to hello@payrollsmart.co.uk or 020 4621 4008.